Chasing Elusive Goals

Bryan Lockhart

Have you ever wondered what you could accomplish if you were more in control of your business? Is there a goal that sits out on your horizon, such as better profitability or more sales, but never seems to get any closer? I’d like to hear from you about the things you think you should have accomplished by this point. There’s one particular theme that seems to haunt our blog readers and clients, that the technology they’ve brought on board to lighten the load isn’t doing its job. In fact, they now feel as though the office never shuts down! To make matters worse, their personal and professional lives have blended into a long, never-ending road. Brian Tracy, author of Focal Point, one of the best guides ever written on achieving your goals, puts it this way, “You may be working harder today than ever before and yet you are getting less and less satisfaction and enjoyment from what you do.” Did you know that the business coaching industry emerged in response to that very frustration? Sorting out the boundaries between what’s important in your career and what simply robs your time is one of the things a business coach can help do. Think of it this way, you know that you have what it takes to be successful, but you just need an outside perspective from a professional to help you refocus on your goals. Here’s another quote from Brian Tracy’s Focal Point that may resonate with you: “You may be earning more money and doing better than you have ever done before. But at the same time, you often feel overwhelmed with the demands of your job and your personal life.” We hear all the time from our clients and readers that, because they feel they can’t ‘step off the treadmill’, their families and other social connections get what’s left of their energy and passion. What does that say about the way we do business? It should encourage you that professionals all over the world, from heads of multi-national companies to district sales representatives, are admitting they’re trapped in their lives and seeking the services of a coaching professional. Frankly, very few people in today’s workplace can consistently keep their eyes on multiple goals without an objective advisor. Here’s another way to think about it—heads of state and political leaders have always surrounded themselves with tactical and strategic advisors. And head football coaches would be lost without their special teams coaches! They know they need more than one viewpoint to achieve their goals. So, I’m going to be talking a lot in future blog posts about why coaching works, and what a business coach does, but for now, perhaps I’ve offered you a ray of hope. Renewing your focus is a smart business strategy; continuing to spin in an annoying circle is a waste of your time. Keep coming back to find ways to move forward, and while you’re waiting, start taking a serious look at business coaching. My goal is get you headed in the right direction. Dominic Rubino Executive Vice President, FocalPoint Coaching, powered by Brian Tracy

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