Hi, I thought I'd give you an inside look at what we do at FocalPoint that makes us so ...different.

Everyone who is on our team is a leader. I like to say that to even consider being on our team, you'd need to have experience at the boardroom table. And that experience should include delivering good news and bad.

Not that we deliver bad news, but we are all about reality, not theory. We're about getting things done, not just talking about it.

And that extends to our own internal operations as well. Some of you reading this will have heard about Centurions Club. You'll note that we talk about it in hushed tones. We tip our hats to those who take part.

At FocalPoint, we are world-class business coaches. We are also world-class coaches with clients! ...And Centurions Club is just one of our support and training tools for getting clients for our coaches.

So, here is an inside look at an internal document. I hope it gives clarity on why and how our team is unique....

A note on Centurions Club.

Centurions Club was created in mid-2008, during a meeting between Brian Tracy, Cam Fraser, Dominic Rubino and Steve Thompson. The first campaign took place in April 2009.

The challenge posed by Brian, to us, was this.

“How can we guide FocalPoint Coaches to success, faster?”

During that meeting we sketched out a series of ideals that needed to be met...

• In line with our values
• Proven
• Effective
• Leveraged
• Repeatable
• Elite
• Success oriented (Reality vs. Theory)
• Measurable

We used the “100 Call Challenge” from Brian’s well-known Psychology of Selling Workshops.

The 100 calls theme led to the name Centurions Club.

“Centurions” represented the Roman Army fighting unit of 100 soldiers led by a skilled warrior and tactician know as a Centurion.

“Club” is a tongue in cheek nod to the movie Fight Club. The first rule of Fight Club is that you don't talk about fight club.

It is for this reason that the special support calls are not open to all coaches. You must join to reap the benefit.

There are many Centurions Alumni at FocalPoint, and each of us has been shaped by this unique support and training event.

In a 13 week campaign a Centurions Club of only 10 to 12 coaches will generate over 1 million dollars in annualized coaching revenue.

Ad victor ire spolia.

In 2011 we asked Carlos Rosales, a Centurions Alumni and multi award winning FocalPoint Coach to take over as facilitator of Centurions Club.

No one is kicked out of Centurions Club, but you must wake up every day and opt-in to it. A failure to keep up with the activity and accountability of Centurions means that you have opted yourself out.

It will challenge you.

It will change you.

Welcome to Centurions Club.

Dominic Rubino * Steve Thompson * Brian Tracy * Cam Fraser

Ok - listen - It might sound a bit over the top, but we take business building seriously. We have  a lot of fun and a real team approach to building each of our businesses.

The Re-invention of a senior executive is serious sport. You might as well have a high performing team on your side.

I hope you found this interesting!

Dom